Meet The Clever Day Cream Changing The Game
THE HYPE
Skincare doesn’t have to be complicated – and Klira proves it. Founded on the belief that optimising your skin health should be simple, Klira takes a dermatologist-designed, bespoke-first approach that works smarter. The brand’s original hero, The Klira Special, earned a loyal following thanks to its ability to deliver visible results through a formula tailored to your exact skin needs. Where Klira stands apart is its bespoke dermatological approach. After a simple SkinSize™ analysis, each Klira Special formula is customised to contain the actives your skin actually needs – and nothing it doesn’t.
Now, the launch of The Dayscript completes the brand’s ultimate duo – a one-step morning solution that targets seven essential skin functions in a single, seamless formula. No layering, no incompatibility issues – just intelligent skincare designed to optimise skin health 24 hours a day.
THE FAVOURITE – The Klira Special
This prescription-grade, dermatologist-designed formula replaces all night-time serums and creams, delivering up to 11 custom ingredients chosen for your individual skin profile. Your treatment plan and ingredient dosage evolves with your skin too, adjusting as your needs change.
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THE NEW HERO – The Dayscript
What makes The Dayscript so innovative is its intelligent seven-in-one formulation, which is designed to do the work of an entire morning routine in a single step. Instead of layering multiple serums and creams – and risking ingredient clashes – Klira’s dermatologists have created a synergistic blend of actives that deliver hydration, protection and strength, all while keeping your skin happy and balanced.
Inside the formula, encapsulated sunscreen provides seamless SPF protection for up to eight hours, while also allowing for the inclusion of other hard-working actives – something rarely achieved in traditional formulations. The blend also includes antioxidants to reduce oxidative stress and shield cells from age-accelerating damage, peptides to support collagen production, polyglutamic acid which delivers hydration at four times the power of hyaluronic acid and synergistic ingredients to protect the skin barrier. The result? A complexion that feels instantly smoother, looks more even and feels protected – all without the trial-and-error of layering multiple products. It’s a true one-and-done innovation designed to make your morning routine as effortless as possible.
THE APPLICATION
After your SkinSize™ analysis you’ll receive a detailed breakdown of your skin type and treatment plan. You can select the right Dayscript for your skin and order your Klira Special bespoke prescription formula, which will be freshly blended and delivered to your door. In the evening, apply The Klira Special after cleansing and let the prescription-strength actives work overnight. In the morning, apply The Dayscript to hydrate, protect and prime the skin in one step – it even creates a soft-focus, filter-like base that’s perfect under make-up.
THE VERDICT
“Klira takes all the complexity out of skincare without compromising on results. Bespoke, dermatologist-designed and intelligently simple, it delivers powerful formulas tailored uniquely to you. With The Dayscript and The Klira Special working in tandem, you get clinically driven results in just one step – morning and night. It’s skincare, re-coded.” - Sapna Rao, Fashion & Beauty Editor & Broadcaster
Shop now at KLIRA.SKIN
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