/ 26 November 2025

Lu’s Ride-Or-Die Haircare Products

If you’ve ever wondered how SheerLuxe’s fashion and creative director Lu keeps her effortless, cool-girl waves looking so good, you’ve come to the right place. Here are the products and techniques she relies on day in, day out….

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All products on this page have been selected by our editorial team, however we may make commission on some products.

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Replying to @El Ro You asked & Lu answered: here’s how she keeps her curls healthy & perfectly tamed… Curly Hair Routine Hero Haircare Products Wavy Hair Routine
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Love Curl Shampoo

Davines,

£20.47 (was £22.75)

Tongs

George Noorthwood,

£65

Original Detangler

Wet Brush,

£12

Hydrate Nourishing Conditioner

Pureology,

£22.24 (was £28.80)

Acidic Bonding Concentrate Leave-In Treatment

Redken,

£19.80 (Was £26.40)

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Lu’s Ride-Or-Die Haircare Products