Meet Our Party-Season Make-Up MVP
THE HYPE
Few products have achieved true cult status in the beauty world but Laura Mercier’s Translucent Loose Setting Powder is one of them. Loved by make-up artists, editors and beauty fans alike, this silky, finely-milled powder is the gold standard for setting make-up and delivering a comfortable matte finish. If you’ve struggled with powders that look chalky, cake around the nose or leave behind a tell-tale flashback in photos, this is the formula you need – especially with party season around the corner.
A global bestseller, this is what we’re reaching for when we need our make-up to look good for hours on end. Provence-born Laura Mercier started out at art school before swapping canvases for faces, ultimately launching her eponymous brand in 1996. Working on major ad campaigns and editorial spreads, she found she needed a product that could mattify the skin for a close-up but wouldn’t show up on camera or disrupt the existing base – and so this beauty icon was born.
Designed with the needs of a make-up artist in mind, performance is one of the key reasons why it remains such a staple. The formula offers up to 16 hours of wear, locking in foundation and concealer with impressive hold – a godsend for those with oily skin. Available in four shades, it blurs pores, softens texture and even creates that diffused, almost airbrushed look that flatters all skin types and ages. For those prone to oil – especially around the T-zone – it reduces shine without ever looking flat or powdery.
THE FORMULA
At the heart of its appeal is the texture. It’s incredibly finely-milled, meaning it feels lightweight and silky on the skin. Plus, the inclusion of botanical blurring powder means it doesn’t sit heavily in fine lines. It’s also full of skin-friendly ingredients like vitamin C and E powders and amino acids, all of which work in tandem to brighten and boost the longevity of the formula.
Even when applied generously – for example, when baking under the eyes – it never feels dry or heavy. Instead, it’s virtually undetectable once blended, allowing your base products to show through while reducing any unwanted shine. It also comes into its own before a special occasion as it photographs beautifully, meaning no annoying flashback.
THE BEST WAY TO USE IT
You actually only need a small amount to achieve your desired finish. One of the most effective ways to apply the powder is to use the ‘press and roll’ technique. Coat a velour puff in the powder and tap away any excess. Gently press it onto the skin and use a rolling motion to lock everything in place. For extra staying power, double set the areas of the face where you may be more prone to shine such as the nose, chin and forehead. You can even apply it through a tissue over lipstick to absorb moisture and help your lip colour stay put for longer.
THE REVIEWS*
“This is an OG for a reason. Something about the finish just gives you a natural, mattified look – and it works very well for my acne-prone skin. I also do the trick of applying it after foundation instead of after all my cream products and this technique really works well for me.”
“I really love this powder. It locks in my make-up and holds up extremely well on oilier parts of the face. It doesn’t cake under my eyes and gives a natural-matte finish – you also don’t need lots in order to set your make-up and keep it in place.”
“This powder really holds its own in a world where every brand is competing. It has no flashback and applies so smoothly on the skin. I use the ‘Translucent’ shade and it brightens and softens my under-eyes beautifully.”
“By far the absolute best powder I have ever tried and I’ve tried A LOT… This locks make-up in and creates a flawless, blurred look. It lasts all day, even on combination or oily skin. Bonus points because it doesn’t look cakey. I love it! No other powder compares.”
THE FACTS RECAPPED
- 24-hour shine control
- 89% say it doesn’t settle into imperfections and never looks cakey**
- Sets make-up for 16 hours
- Loved by make-up artists and beauty fans worldwide
Shop now at SPACENK.COM
*All reviews taken from SPACENK.COM
**Based on consumer perception study of 63 subjects with Translucent Loose Setting Powder alone
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