Cult Beauty Founder Alexia Inge Shares Her Beauty Dozen
For cleansing…
MV Organic Skincare’s 9-Oil Cleansing Tonic irons out the pillow (and other) lines I find crisscrossing my face in the morning while also creating a disagreeable environment for acne bacteria.
For radiance…
Drunk Elephant’s C-Firma Day Serum is incredibly active, it almost feels like you are sending your skin to boot camp each morning. I love the instant firming and brightening effect.
For anti-ageing…
My skin had a love-at-first-sight reaction with VenEffect Anti-ageing Intensive Moisturiser. The phytoestrogen-based cream replicates the estrogen that diminishes with age, taking with it a certain taught plumpness that we enjoy in our 20s and 30s. It delivers a bounce to my skin that I had reconciled myself to never seeing again.
For base…
Charlotte Tilbury Hollywood Flawless Filter disguises imperfections but allows freckles to show through. The glowing finish feels like Charlotte somehow bottled J-Lo.
For lips…
When I want that uber-polished look, I turn to Huda Beauty Liquid Mattes. Once it sets it doesn’t budge so I won’t inadvertently end up smearing it across my face after a particularly nice session of covert chocolate munching.
For multi-tasking…
I love the Nudestix Lip & Cheek Pencils because they are so portable and multi-tasking. They make me feel efficient like a Head Girl on her first day back at school.
For brows…
Nothing beats Anastasia Beverly Hills. It’s the only brow brand to produce a colour range that looks natural for blondes and redheads. I love DipBrow Pomade – it remains ‘on fleek’ through a desert sandstorm!
For eyes…
Viseart Eyeshadow Palettes are second to none for pigment quality and stay-ability. A great investment if you have sensitive skin or more than one wrinkle.
For fragrance…
I’m a fickle fiend but I keep coming back to Molecule 01. People always comment on how nice it smells, more so than any other scent I wear.
For colour…
Jack Howard at Paul Edmonds is the master of ‘natural but better.’
For hair healing…
A year ago a lot of my hair fell out due to stress and a particularly bad dye job (the one time I didn’t see Jack). Virtue Restore Conditioner – an extraordinary high-tech product – has nursed in back to health and strength.
For self-care…
I don’t really have the time for beauty treatments and tend to rely on my library of amazing products instead. However, for wellbeing and stress I go and see the amazing aromatherapist, Michelle Roques O’Neil.
For more information on Alexia follow her on Instagram @alexia.inge or visit CultBeauty.co.uk
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